Hi. I'm Scott.
I'm a Web Builder, UX Champion, Process Management Nerd and, a WordPress Whisperer
Let's make something awesome!
My Work
Relevant Radio
2017 - Present
Website Manager / Online Services Manager
As a member of the Digital Team at Relevant Radio, my task and accomplishments have been broad.
- In 5 months, we successfully completed a comprehensive web re-design while moving from Drupal to WordPress CMS, using a bespoke WordPress theme and plug-ins.
- Created content initiatives that resulted in a 10x increase in online traffic in 24 months. (Increasing from 200,000 to 2,000,000 page visits)
- WordPress CMS was integrated with Constant Contact and then with Active Campaign email systems. Over a two-year period, our email list increased sevenfold to more than 300,000 users, as a result of these integrations and other campaigns.
- Designed, built, and managed podcasting technologies for the radio network.
- More than 80 marketing landing pages were designed, created, and tested.
- Created and implemented policies and procedures for 11 producers and 6 content creators to use while creating, adding, and editing material for the website and app.
- Policies and processes were developed across several departments in order to post information on the web in a timely manner.
- Implemented advertising processes to improve underwrite and internet advertisement revenues.
- Day-to-day operations of the site were managed in collaboration with numerous vendors, consultants, and team members.
- Raised more than $20 Million dollars via web-based online giving on 20+ donation drives.
IHR Educational Broadcasting
2010 - 2017
Website Manager / IT Manager
Working first in the IT Manager role, in 2014 I began to transition to the Web Manager role.
As Web Manager
- Migrated website to WordPress CMS.
- Created an automated podcasting system that required minimal interaction of show producers to make content appear in podcasting feeds on a daily basis.
- Managed junior designer and various vendors and consultants.
As I.T. Manager
- Migrated organization from consumer grade computers to business class systems including desktops, laptops and servers.
- Built and managed networking infrastructure including routers, firewalls and wireless access points.
- Established purchasing workflow and employee loadout for computer systems.
- Established and implemented site wide security initiatives, saving the organization more than $50,000
- Created lab system for the installation of systems at remote site with minimal work at remote location. All network and systems integration done in the lab, and put in place in the field.
- Improved remote system accessibility by implementing backup internet (4G Wireless) at all remote locations to maintain control even when main internet was out due to natural disaster or weather conditions.
- Created and managed IT infrastructure for 30+ remote, autonomous, radio stations and 25 employees.
- Managed vendors and contractors as needed to complete larger projects.
Web Analyst
Educational Media Foundation
August 2007 - October 2009
Managed processes and projects between various business units and IT/Web/Design teams for a large-scale website that had more than 1 million page views per month. Managed weekly production, projects and various campaigns based on input from high level stakeholders across various departments. Worked with IT and business units to create a workflow to move content to the web in an organized, timely way. Established deadline driven workflow to ensure timely publication of items to the website.
Relevant Radio
2017 - Present
Website Manager / Online Services Manager
As a member of the Digital Team at Relevant Radio, my task and accomplishments have been broad.
- Successfully completed a complete web re-design in 5 months while switching from Drupal to WordPress CMS with customized WordPress theme and plug-ins.
- Created initiatives for content that resulted in a 10x plus increase in web traffic in 24 months. (From 200,000 page views to 2,000,000 page views)
- Integrated WordPress CMS with Constant Contact, and then with Active Campaign email systems. As a result of these integrations, our email list grew 7x over a 2 year period.
- Designed, created and managed podcasting systems for a radio network.
- Designed, built and tested more than 50 marketing landing pages.
- Created and implemented policies and procedures for 11 producers and 6 content creators to create, add, and edit content to website and app.
- Created policies and procedures between various departments to get information on the web in a timely manner.
- Implemented advertising workflows(?) to increase sales of underwriting and advertisements on the website.
- Managed day to day operations of the site with various vendors, consultants and team members.
- Successfully managed more than 20 pledge drives for non-profit Radio Network.
IHR Educational Broadcasting
2010 - 2017
Website Manager / IT Manager
Working first in the IT Manager role, in 2014 I began to transition to the Web Manager role.
As Web Manager
- Migrated website to WordPress CMS.
- Created an automated podcasting system that required minimal interaction of show producers to make content appear in podcasting feeds on a daily basis.
- Managed junior designer and various vendors and consultants.
As I.T. Manager
- Migrated organization from consumer grade computers to business class systems including desktops, laptops and servers.
- Built and managed networking infrastructure including routers, firewalls and wireless access points.
- Established purchasing workflow and employee loadout for computer systems.
- Established and implemented site wide security initiatives, saving the organization more than $50,000
- Created lab system for the installation of systems at remote site with minimal work at remote location. All network and systems integration done in the lab, and put in place in the field.
- Improved remote system accessibility by implementing backup internet (4G Wireless) at all remote locations to maintain control even when main internet was out due to natural disaster or weather conditions.
- Created and managed IT infrastructure for 30+ remote, autonomous, radio stations and 25 employees.